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Orderhouse Blog

Yes, You Can Sell Direct to Consumers Without Channel Conflict

Companies choose not to sell direct to consumer in fear of channel conflict. Yet they're under pressure to add ecommerce because it's growing. Actually, there's a way for D2C to be win-win for everyone.

Topics: direct to consumer channel conflict

How to Reduce Ecommerce Channel Conflict in 7 Steps

Some companies don't sell their products on their own ecommerce website because of channel conflict. Here are seven ways to overcome it and maintain your relationship with your distributors.

Topics: channel conflict customer experience ecommerce website