"The purpose of a business is to create a customer that creates customers" ~ Shiv Singh
Maria Hardy, on May 2, 2018
Ineffective social media operations is costing US business $40 billion each year. (Social Media Today)
Mike D'Errico, on January 2, 2018
“I can’t overstate how mobile is changing how we interact with consumers, we have to embrace these changes” Joel Anderson, CEO/Five Below, former Walmart CEO
Over one-third of all US online sales will be made via mobile devices this year. Forbes And research from comScore indicates that mobile commerce is growing at three times the rate of desktop e-commerce.
"I don't pay good wages because I have a lot of money. I have a lot of money because I pay good wages."--Robert Bosch
Mike D'Errico, on October 31, 2017
Omnichannel shoppers have a 30% higher lifetime value than those who shop using only one channel. (Google)
Over the course of less than a decade, omnichannel has evolved from a vague concept to a “must have” marketing strategy for brands and retailers.
Jim Madaj, on October 10, 2017
“Organizations that leverage customer behavioral insights outperform peers by 85 percent in sales growth and more than 25 percent in gross margin. Customer data must be seen as strategic.” (McKinsey & Company)
Mike D'Errico, on August 1, 2017
The National Retail Federation expects that online retail will grow 8-12% in 2017. The American Red Cross is achieving 50% yearly growth in eCommerce sales, far outpacing eCommerce norms.
Mike D'Errico, on July 18, 2017
"Retailers estimate $45 million of revenue is lost per billion dollars of revenue due to lack of cross-channel capabilities.” – Gaurav Pant, research director for EKN
“Around eight out of ten online stores fail within the first 24 months of going live.” (B2C)